Posts made in May, 2010

Brand recognition

Posted on 20 May 2010 in family & friends, in the world, marketing | 0 comments

Brand recognition

This past weekend we went to a party to celebrate the First Communion of my niece.  It was a big, fun party with family and lots of family friends, and it was especially fun for me and my partner because we got to play pass-the-baby with our littlest one (Wynn), which gave us one toddler (Auden) to manage.  There is nothing like adult conversation with great people to lift the spirits! Auden and I were the first ones to get a tour around the firehouse – lots of big shiny trucks! – and when we came back to the hall, Auden was thirsty.  We pulled a Capri Sun from the coolers and...

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The Daily Grommet

Posted on 18 May 2010 in design, marketing, social media | 2 comments

The Daily Grommet

This year I became a member of the Creative Good UX Councils.  Creative Good is a small consultancy, and (independent of their consulting work) they also offer a knowledge exchange and networking service that they call The Councils.   There are about 450 people involved in total, in about 20 councils with 20-25 people each.  The service includes Special Interest Groups (SIGs), a Request for Help infrastructure (RFH), and two in-person events a year tailored to the interests of each Council.  They also offer a very compelling value proposition – 5x ROI on the investment, and...

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Linchpin

Posted on 17 May 2010 in anthropology, in the world, social media | 0 comments

Linchpin

In early April 5th, I had the chance to participate in a free webinar with Linchpin author Seth Godin, thanks to Polar Unlimited’s service readitfor.me.  Although I haven’t read the book, the webinar gave me a good feel for the book and the author.  Here is what was discussed: What is a Linchpin, and why do we need them? Godin believes that in organizations worth doing business with or worth working for, each has at least one person who shows up to make a difference.  In a car, the linchpin is a tiny piece of hardware that holds the wheel onto the axle of a vehicle.  He has...

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End-user or business stakeholder?

Posted on 4 May 2010 in cross-posted, me at work, user experience | 0 comments

[This is a modified version of a post I made internally on SAP's Lean Transformation blog.  I've removed a few of the details about sales compensation, the process diagram, and the system screenshots.] One of the significant challenges we face in the User Experience work we do at SAP is working with business stakeholders who really feel that they know the end-users whom they represent in governing bodies, and that they can speak on behalf of those end-users.  While in some cases that might be the case, I would argue that it’s the exception rather than the rule.  If you read my...

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